Saturday 23 Sep, 2017

Starting at 9am

Etc Venues

One Drummond Gate, Victoria, London SW1V 2QQ
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Adobe Analytics – Administration

About this course

Intermediate – Advanced  3 hours
For people expected to run the admin side of their Adobe Set up.
Agenda
  • Report suite set up
  • Traffic Props – Pathing
  • Conversion Evars and Allocation
  • Merchandising Evars
  • Linear Evars
  • Events
  • Site Auditing
    • Understanding Data discrepancies
    • How to assess the quality of an existing implementation using external tools, ie Debugger and Fiddler.
  • Improving implementation with processing rules, new events, campaign codes, new variables
  • Product codes and Saint classifications

Prerequisites

Designed to complement the Adobe Analytics – Analysis session, but if you have experience as an Adobe analyst it is not essential to attend both.

Book here via EventBrit
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