About this course
|Advanced||3 hours||ATTENDEE DRIVEN|
This workshop is for Google Analytics users looking to learn advanced skills. Will cover key configuration options and all of the newer/more advanced features of Google Analytics. Bring your advanced questions and the agenda will be driven by the attendees!
Understand the range of reports & information available through Google Analytics
Able to configure GA Views using View Settings, Filters, Goals, Dimensions, Metrics, Calculated Metrics, Content Grouping & Channel Groupings
Able to create Dashboards, Custom Reports & Shortcuts
Use of Advanced Segments, changing Primary & Secondary Dimensions and applying Advanced Filters
Use the full range of Google Analytics reporting including Flow Reports, Multi Channel/Attribution, Demographic data, etc
Learn a set of tips, tricks and hacks from a Google Analytics expert
Attendees are encouraged to prepare questions that will be discussed during the session.
Peter has over 10 years of experience with Digital Analytics and is a co-founder of LeapThree, a Digital Analytics consultancy based in London.