Saturday 17 Mar, 2018

Starting at 9am

Etc Venues

One Drummond Gate, Victoria, London SW1V 2QQ
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Adobe Analytics Insights – Alice Moore

Session Description

We are running a brand new training session for MeasureCamp 12, to answer all your favourite questions about Adobe.

  • How does it work? What are the key differences that set Adobe apart from other analytics tools?
  • What is marketing attribution in adobe? Some tools have this out of the box, how do I find the same or similar in adobe?
  • An in-depth look into workspace. Covering how to both how to produce insight and make the most of the advanced visualisations
  • And more…

Book your ticket for Alice’s workshop

About the Trainer

Alice Moore is a digital analytics expert with over 8 years experience using Adobe. Working across some of the biggest brands in media including The Guardian, BBC and bigger, as well as other verticals.

She specialises in applying web analytics data to business challenges; designing and implementing bespoke measurement and reporting frameworks, driving data-driven changes in the business. She has also successfully developed analytical skills within organisations making analytics accessible to the broader audience.
Naturally curious about analytics she regularly shows up at Web Analytics Wednesday and is always happy to talk everything analytics over a drink. Alice has run Adobe training sessions at 8 previous measure camps this is something slightly new for 2018.

Session Audience

This session is suitable for anyone working with Adobe who want to get the most out of their setup. Equally this session will be a great overview for those who want to know more about the tool even if they are not currently using it. Perhaps you are an agency and you want to upskill or you are considering changing tools?

Book your ticket for Alice’s workshop.

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