Decibel Insight enables digital teams to discover where both technical and experiential issues are on their website – and how they can fix them.
From the moment Decibel Insight is deployed on a particular website, advanced machine learning algorithms work behind the scenes to calculate what a ‘normal’ user experience looks like. This intelligence feeds in to a central dashboard, which surfaces customers who have had a bad or unusual experience, and displays problem website areas.
The insights raised in this dashboard can be investigated in microscopic detail by a full customer experience analytics suite, including video recordings of user journeys, dynamic website heatmaps, form analytics, and a whole host of behavioural and performance reports.
We are proud to work with the world’s best-known brands, including Lego, British Airways, General Motors, Gucci, Tesco, EE, Experian and Asda.
Moreover, recognition of our efforts has come from the highest levels of the tech sector – including the Adobe Marketing Cloud Innovation Award in 2015, and a premier-tier partnership with the Adobe Exchange Program in 2016 – and is testament to the increasing importance of our technology in the wider digital market.
Tel: 020 3700 4700