Beyond the SDR

You have an SDR. Now what? From Design References to Normalised Implementations.

In this session learn how to take that Solutions Design Requirements, and turn that into something that can be used to normalize your data collection, as well as power other non-analytics tags/use-cases.

We will discuss hands-on normalisation techniques including:

1. What is your data layer strategy?

2. Best practices emerging in the industry

3. How to reuse your SDR to create a data layer definition

4. How to use a tag management solution to normalise analytics implementations