Analytic Edge is a company that focuses on providing technology-enabled analytics solutions in marketing and sales effectiveness. They aim to simplify and accelerate marketing analytics, making it accessible to all. Their flagship product, Demand Drivers, is a SaaS-based marketing analytics software designed to help businesses determine their return on marketing investment in real-time.
Demand Drivers is a proprietary platform driven by a tech stack that includes the .NET MVC framework, SQL server database, “R” programming language, and Kendo UI. It offers highly configurable and complex modules for data modeling, integration, ingestion, and analysis. By leveraging historical data and identifying key performance indicators (KPIs) for marketing ROI models, Demand Drivers provides data insights, pinpoints trends, and identifies marketing drivers to optimize marketing ROI.
Website: https://analytic-edge.com/
Tel: (0) 7792540443